Buckhead Business Show – Microsoft, Digital Consulting and Healthcare Disruptor

  Buckhead Business Show - Microsoft, Digital Consulting and Healthcare Disruptor Company or Product Name: Microsoft Name and Title of Person Interviewed: JaNay Wilborn, Community Development Topics/Questions to Discuss: Community Outreach Business Partnerships Web Site and/or Social Media Links: Microsoft Store - Lenox Square - Atlanta Twitter twitter.com/janaywilborn       Company or Product Name: Harken Health Name and Title of Person Interviewed: Marcus Robinson, VP of Sales for Harken Health As vice president of sales, Marcus leads all commercial sales efforts for Harken Health. Leveraging his experience in the industry, he facilitates work across all of the company’s divisions to drive sales growth and retention. Passionate about providing quality and accessible health insurance to people, Marcus was immediately enthralled by Harken’s unique care approach that connects insurance with primary care. Topics/Questions: The current health insurance landscape. Insurance options for small businesses; how to choose the best for your employees. State of health care in Atlanta, the importance of primary care. Web Site and/or Social Media Links etc.: Website: https://www.harkenhealth.com/ Facebook: https://www.facebook.com/HarkenHealth Twitter: https://twitter.com/HarkenHealth LinkedIn: https://www.linkedin.com/in/marcus-robinson-83378311 Company or Product Name: Protiva Consulting, LLC Name and Title of Person Interviewed: Neel Majumdar, Founder/Principal Neel Majumdar has helped both large and medium sized businesses increase revenue and achieve increased efficiency through development and execution of critical digital initiatives. Neel's digital strategy experience spans both management consulting as well as internal strategy groups of fortune 500 firms and spans multiple industries including financial services, telecommunications, transportation, electronics, e-retail, environmental and civil infrastructure and others. Neel is currently the Founder/Principal at Protiva Consulting, LLC - an Atlanta-based digital marketing and technology services firm offering end-to-end digital marketing and associated technology development services to Small and Medium Businesses (SMBs). Topics/Questions: 1) Can you tell us about Protiva Consulting - its services, differentiators, and the target markets it serves? 2) What makes Protiva Consulting unique in the digital marketing space? 3) Can you tell us why small businesses should consider including digital marketing in their marketing budget? 4) Can you elaborate on the role of Content Marketing in the context of digital marketing? 5) What is the role of video marketing in the spectrum of digital marketing 6) What are the biggest challenges that you encounter with respect to digital marketing that you encounter when dealing with small businesses? Web Site and/or Social Media Links: www.protivaconsulting.com twitter: